Choose Basic MSI, enter a project Name, Enter location
Click on Application Information
Enter your Company Name, and Company Web address
Click on Installation Interview
Do you want to display a License Agreement Dialog: No
Do you want to prompt users to enter their Company Name and User Name: No
Do you want your user to be abel to modify the installation location of your application: Yes
Do you want users to be able to selectively install only certain parts of your application: Yes
Do you want to give users the option to launch your application when the installation completes: No
Choose Build Installation
Choose Single Executable
Build Installations
Click on Installation Designer
Change the INSTALLDIR to remove the Inc. from the name
Change the Project File Format to XML, I always do this so I can track changes to the installer file in source control like git